Three Tips For Assuring Links Back When Your Content Is Stolen

If you publish content online, sooner or later it is going to get copied. Whether you decide to allow that or whether you actively pursue offenders is up to you, and I will be writing on that decision next week . But in either case, assuring a link back from the stolen content at the time of the theft will help you become aware of the copyright violation because it will then show up in your incoming links. It will also assure that you get something in return in the form of a link back (aka Google juice) if you chose to ignore it.

So, how can you accomplish a link back at the time the content is stolen? Below are three  tips.

1) Use a plugin to automatically add a link to your site at the beginning or end of your posts. Many content scrapers do not remove these. A couple of examples are copyfeed and copyright proof, which also has some enhanced features.

2) Use Tynt. This free service adds a link back to your site every time a person performs a cut/copy and paste operation. It also provides you with stats of the amount of material copied and the number of link backs generated. It is a nifty little tool.

3) Frequently link to other material on your site in your writing. By doing this, you not only provide reasons for readers to continue to navigate your site, but you also create links back when your content is taken. Scrapers might sometimes remove a link back inserted in the feed through a plugin, but they rarely change the internal links in the post, which will then show up as incoming links in your Word Press dashboard or can be found through other sources for tracking links.

Note: This is the first in a series on dealing with content theft and copyright violations. Check back on Mondays in October 2010 for entries in the series, which will include a how to guide for sending DMCA notices under the Digital Millennium Copyright Act.

Trackbacks

  1. […] (SEO). Want to help assure that there will be a link back? Read my suggestions for that here: How to Get Link Backs. On the other hand, if material ends up on sites of a questionable nature it may hurt your […]

  2. […] backs in stolen content by including site links in your posts and feed. For tips on this read here: Tips to Assure Link Backs.  You can then see the link backs in your incoming links or google […]

  3. […] Tips For Assuring Links Back When Your Content Is Stolen […]

  4. […] Tips For Assuring Links Back When Your Content Is Stolen […]

  5. […] backs in stolen content by including site links in your posts and feed. For tips on this read here: Tips to Assure Link Backs.  You can then see the link backs in your incoming links or Google […]

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